Master Control is a critical function in a television company that is responsible for the overall management and distribution of television programming. It is the central hub for managing the technical and logistical aspects of a television station's programming schedule, and it is responsible for ensuring that the programming is delivered to viewers on time and in the correct format.

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Some of the key responsibilities of Master Control include:

1. Scheduling: The scheduling of television programming, including live shows, pre-recorded programs, commercials, and other types of content. This includes ensuring that the programming is delivered to viewers on time and in the correct format.
2. Playout: The playback of television programming, including the ability to control the playback of video content, including live shows, pre-recorded programs, commercials, and other types of content.
3. Quality control: The monitoring and control of the video quality, including the ability to check video signal strength, video format, and video resolution.
4. Transmission: The management of the transmission of television programming to viewers, including the ability to switch between multiple transmission sources and to manage the transmission of programming to different distribution platforms (such as cable, satellite, and streaming services)
5. Automation: The ability to automate the playback of video content, including the ability to play back content at specific times, or to trigger the playback of content based on specific events or conditions.
6. Remote control: The ability to control the playback of video content remotely, including the ability to start, stop, pause, and rewind video content from a remote location.
7. Integration: The ability to integrate with other systems such as automation, traffic, and billing systems.